The things I do for you to keep you “in the know.” On February 10, Google hosted a video chat with John Mueller to let webmasters know what Google’s up to and how it affects you.
I sat through an hour and thirteen minutes of this snoozefest (FOR YOU). Hoping to get some glimmer of knowledge from John Mueller, one of Google’s frontmen for talking to coders and geeks about what’s happening in search engine rankings. I’m glad I did, here’s why…
After keeping awake for over 40 minutes, as coders and geeks asked John questions, John finally tells the video chat attendees something you need to know.
He starts talking about competitive websites who are in the same business, with relatively the same content as ten other websites.
Then he gives this advice about how to get better search engine rankings:
“… make sure that your website overall, across the board, is really significantly better than all of the other ones.”
[NOTE: He’s talking about providing better information and a better experience for “users” here]
“It’s clear to everyone who looks at your site, who looks at those search results that actually your site is the one that should be ranking #1, by far … All the other ones could disappear from search and this would be the perfect result for users.”
A few minutes later he gives another IMPORTANT piece of advice on the new search changes going into effect in the upcoming months.
“We’ve been telling people to go responsive…”
[NOTE: Responsive design is when your website adapts to different screen sizes. It works well on tablets, phones and PCs]
“If you’re still kind of moving to a mobile friendly page, and you don’t know which one to choose, then I’d recommend responsive.”
There it is. You want your website to be responsive. You also want “significantly” better content than your competitor’s website. That’s what a Google insider is telling you to do.
If you want a responsive website, here’s what we at DSC Web Services, Inc use a lot, StudioPress themes for WordPress. There are a ton of reasons we do it.
In the last couple of days, they have launched a new way to set-up a WordPress powered website yourself using StudioPress themes. Here’s a link to it:
I recommend you check it out.
BTW, if you’re into pain and have an extra hour and thirteen minutes to kill, you can catch the whole snoozefest I sat through here: